The greatest diaspora giving back
What is Todah America?
Reut USA created a team to learn about the Semiquincentennial and to offer the Jewish community strategies for using the Semiquincentennial for communal renewal.
In addition, our team is designing “Le’Chaim America,” which is a series of efforts designed to use the Semiquincentennial as an opportunity for communal renewal and to make a significant and distinct Jewish contribution to America’s celebrations.
Discover Our Unique "Gifts"
Explore the tens of solutions made by TOM over the years which we plan to gift the American people and those most vulnerable
Todah America: a Significant and Distinct Contribution
A centerpiece of our plan is for American Jewry to make a significant and distinct Jewish and Israeli contribution to the celebrations by inspiring and supporting national and local activities by American Jewry of creating and delivering solutions for the needs of wounded veterans and people with disabilities primarily in rural areas and inner cities.
Furthermore, we plan to do so through collaborations with other communities, while highlighting Israeli contributions to such critical issues in America. Altogether, these activities will amount to a significant and distinct Jewish and Israeli contribution to the Semiquincentennial.
To implement this vision, TOM USA will create a playbook with different formats for different communities, age groups and institutions such as schools, camps, JCCs, Hillels, federations, etc. Beyond outlining different formats of activities, the Playbook will also streamline visual branding and messaging to create a unified framework story with many local manifestations.
In addition, TOM will overlap the 2026 Global Innovation Challenge - which is TOM’s annual design competition - to culminate on July 4, 2026. It will be framed around America’s Semiquincentennial, creating solutions for wounded veterans with the goal of having participation and contribution from every state.
PARTNERSHIPS ACROSS AMERICA
To effectuate this vision across America, Reut USA plans to collaborate, cooperate and partner with:
- Leading Jewish organizations including JFN (Jewish Funders Network), JFNA and federations; JCCA and JCCs; Prizmah and Jewish schools; Hillel International and local Hillels; Foundation of Jewish Camps; AJC; Conference of Presidents; fraternities; and other community organizations.
- TOM will partner with specialized organizations e.g. American Jewish historical society, ANU, the Weitzman Museum for American Jewish History, etc.
- TOM will build a central advisory committee and inspire and support local advisory committees around the U.S. We will focus primarily on the cohort of 40-50, which will be the leaders of American Jewry in the coming decades.
